CEP Blog, News & Updates
USDA Foods Processing Show
This week AEB brought the farm-to-school story of eggs to nutrition directors from 25 school districts at the USDA Foods Processing Show in Maryland. Directors also learned about the latest Eggs in Schools resources for how to make, menu and market eggs.
Guess Who’s Coming to Incredible Egg Trends?
AEB is ringing in the New Year on Incredible Egg Trends with our latest incredible trendsetting chef, who will feature eggs in Indian Gastropub fare. We can’t reveal his name yet, but this acclaimed chef has restaurants in New York, Chicago and San Francisco and was...
Yale Hosts AEB Egg Pop-Ups
AEB this week led Yale University hospitality staff in an egg preparation training day, followed by a series of dining hall pop-ups introducing a menu of seven new, globally-inspired egg dishes on campus. The eggcitement created a large fan base of students that...
Take The Incredible Egg On the Road
AEB has developed highly impactful graphics for egg delivery trucks around “How Do You Like Your Eggs?” and Dinner Eggs creative. Select campaign characters and new messaging to amplify the dinner occasion are featured and can be used separately or in combination. See...
How Many Eggs Do You Donate Annually?
Help AEB Promote America’s Egg Farmers: Your AEB team plans to promote the millions of eggs donated by America's egg farmers throughout the year to those in need across our country. Please download the form HERE and send your 2019 total* to Ashley...
Dinner Eggs Wins Silver Epica
AEB’s Dinner Eggs mockumentary, “Nightshifters,” has won a Silver Epica in the Food category. The Epica is unique as the only creative prize judged by the press. "Nightshifters" was also shortlisted for three other prestigious ad industry awards earlier this year — a...
Bon Appetit Debuts Holiday Videos Starring The Incredible Egg
Bon Appetit Debuts Holiday Videos Starring The Incredible Egg by CEP | Dec 9, 2019 | Consumer MarketingBon Appetit’s Test Kitchen partnered with The Incredible Egg on a new series of holiday videos showing millennials how to make impressive, yet simple recipes...
How Eggs Support Infant & Maternal Health
How Eggs Support Infant & Maternal Health by CEP | Dec 1, 2019 | NutritionPodcast: ENC’s Rubin Highlights How Eggs Support Infant & Maternal HealthIn a recent podcast interview for FoodNavigator, Executive Director of AEB’s Egg Nutrition Center (ENC) Dr....
USDA Egg Bids for Trade Mitigation
USDA purchases many different egg products throughout the year. Below are the current solicitations for trade mitigation purchase of whole egg products and shell eggs. USDA Bid Invitation for Shell Eggs USDA Bid Invitation for Whole Egg Products Not currently a vendor...
There’s No Thanksgiving Without Eggs
AEB’s Research Proves: There’s No Thanksgiving Without Eggs. Without pumpkin pie, Thanksgiving would be a pretty sad affair for many Americans. In fact, Americans are expected to dig into more than 50 million pumpkin pies this Thanksgiving season. That calls for a lot...
Agile Social: “Green Eggs & Ham” Hijack
Capitalizing on a conversation spike around eggs, The Incredible Egg initiated a series of social media hijacks around the Nov. 8 premiere of Netflix’s animated adaptation of Dr. Seuss’s “Green Eggs and Ham” — suggesting a grown-up twist on the namesake dish. Like The...
Eggs = Brainfood at Food For Kids Summit
This week, AEB supported FoodNavigator’s Food For Kids Summit in Chicago. Dr. Mickey Rubin, Executive Director of AEB’s Egg Nutrition Center, appeared on a Brainfood For Kids panel alongside experts and hosted a roundtable on the importance of animal-sourced foods in...