CEP Blog, News & Updates

USDA Foods Processing Show

USDA Foods Processing Show

This week AEB brought the farm-to-school story of eggs to nutrition directors from 25 school districts at the USDA Foods Processing Show in Maryland. Directors also learned about the latest Eggs in Schools resources for how to make, menu and market eggs.

Yale Hosts AEB Egg Pop-Ups

Yale Hosts AEB Egg Pop-Ups

AEB this week led Yale University hospitality staff in an egg preparation training day, followed by a series of dining hall pop-ups introducing a menu of seven new, globally-inspired egg dishes on campus. The eggcitement created a large fan base of students that...

Take The Incredible Egg On the Road

Take The Incredible Egg On the Road

AEB has developed highly impactful graphics for egg delivery trucks around “How Do You Like Your Eggs?” and Dinner Eggs creative. Select campaign characters and new messaging to amplify the dinner occasion are featured and can be used separately or in combination. See...

How Many Eggs Do You Donate Annually?

How Many Eggs Do You Donate Annually?

Help AEB Promote America’s Egg Farmers: Your AEB team plans to promote the millions of eggs donated by America's egg farmers throughout the year to those in need across our country. Please download the form HERE and send your 2019 total* to Ashley...

Dinner Eggs Wins Silver Epica

Dinner Eggs Wins Silver Epica

AEB’s Dinner Eggs mockumentary, “Nightshifters,” has won a Silver Epica in the Food category. The Epica is unique as the only creative prize judged by the press. "Nightshifters" was also shortlisted for three other prestigious ad industry awards earlier this year — a...

Agile Social: “Green Eggs & Ham” Hijack

Agile Social: “Green Eggs & Ham” Hijack

Capitalizing on a conversation spike around eggs, The Incredible Egg initiated a series of social media hijacks around the Nov. 8 premiere of Netflix’s animated adaptation of Dr. Seuss’s “Green Eggs and Ham” — suggesting a grown-up twist on the namesake dish. Like The...

Eggs = Brainfood at Food For Kids Summit

Eggs = Brainfood at Food For Kids Summit

This week, AEB supported FoodNavigator’s Food For Kids Summit in Chicago. Dr. Mickey Rubin, Executive Director of AEB’s Egg Nutrition Center, appeared on a Brainfood For Kids panel alongside experts and hosted a roundtable on the importance of animal-sourced foods in...

Top Egg Label Trends Revealed

Top Egg Label Trends Revealed

Consumers are reading labels as part of their food buying decision process. According to Innova Market Insights, the most common claim found on new products with egg ingredients launched in 2018 was kosher (37%), followed by ethical-packaging (29%), no...

USDA Foods List 2020 Updates

USDA Foods List 2020 Updates

AEB began outreach to school nutrition leaders and state distribution agents about egg products on the latest USDA Foods Available List. School nutrition leaders were encouraged to use egg products and consider the new egg patties and two-pound liquid egg cartons in...

2019 Egg Product Buyers’ Guide

2019 Egg Product Buyers’ Guide

Did you know the Egg Product Buyers’ Guide is one of the most visited pages on aeb.org? The Guide has supplier product listings as well as info on types of egg products, including packaging sizes and storage, as well as nutrient values.

QSRs, Manufacturers Take Egg Innovation Trend Tour

QSRs, Manufacturers Take Egg Innovation Trend Tour

To spark creativity and encourage new egg use, AEB took leaders from top QSRs and food manufacturers, as well as a handful of egg farmers, on an Innovation Trend Tour in Chicago this week. The daylong egg trend immersion included stops at multiple restaurants to...